Wow, it sure is easy to come up with "clever" A-Rod puns, since "a" is the indefinite article! "A" + any noun = hilarious headline! Like Joel Sherman's recent piece of awesomeness, "A-mistake". Brilliant. Anyway, this has probably been said countless times, but A-Rod's new $30M "marketing" contract is pretty insane. (This NY Post graphic says it all.) He gets $6M each time he reaches a milestone in career homeruns - passing Willie Mays (660); Babe Ruth (714); Hank Aaron (755), and 2007 Barry Bonds (762); then $6M for breaking the all-time HR record. (The NYT says he needs to tie, not pass, each milestone to collect his money.) Given that Bonds may never play baseball again, that's a lot of money in a short period of time - $6M for #755, then 7 HR later he gets $6M for #762, and another $6M for the one after that. That's $18M in what will probably be a single season, plus the $27.5M of his contract. So in 2014 or so he'll make over $45M. Hell, he could make $12M in one game!
Or, as Sherman suggests, with the mounting pressure he could have 40 or 50 hitless at-bats before reaching each milestone. That would be pretty fun to watch.